Years ago, Panerai was a relatively unknown Italian watch brand. Its history harkens back to Italian military "frogmen" so the watch's waterproof ruggedness is legendary. After appearing on the wrist of celebrities in magazine cover stories, the profile and "gotta have it" factor went through the roof. In the past, Panerai used purchased movements to make their timepieces but these days, they are "manufactured" meaning they have a quality in house movement available.
This watch is in my opinion the classic design - and why I have one. It's a seriously big watch so try-before-you-buy is my suggestion if you have a small wrist. It's comfortable on my XL wrist (I almost always order longer straps when I buy watches) but I recommend everyone try one on before spending the serious dollars for this watch.
It is a superior time keeper, despite the fact that it doesn't carry the certified chronometer appellation. Kind of a surprise to me since less expensive watches, example, many Breitling watches are so certified. The unique glow in the dark / lit from behind dial is very cool. Of course, on a watch that goes into the deep, dark sea, that's a good feature to have.
You do not make a purchase like this without deep thought - it's expensive. If you are a collector, you'll probably want one and this price isn't out of line. For the person looking to buy "a good watch" and wear it every day, this one is sharp choice. However, brands like Omega, Oris (surprisingly affordable), Tudor and IWC all make high quality watches that are less massive in size and offer lower price points.
This is my go-to watch for car events (especially Ferrari) and love it.
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